MediaPost: Tags And Tone Tell Much Of The Story At ChickRx
Sep 3 2010 by
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One of my favorite web pages is the Wikipedia entry for social media. The first line, in an orange warning box, reads “This article has multiple issues.” Of course, who doesn’t have issues?
A new health site, ChickRx.com, embraces that sentiment and in the process adds a new wrinkle to the definition of “social media.” With a combination of expert medical advice, celebrity health coverage and possibly the most entertaining use of tags on the web; ChickRx uses a mix of humor and health expertise for its target audience of 20-something women.
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